ANN ODELL
ANN ODELL
Cultivating the Best to Come with Others

Ann Odell
Market Insights,
Storytelling,
Design Strategy
& Brand Culture
Innovation

 
 
 
 
 
 
 
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ABOUT 

I’m a creative-strategist & workshop facilitator based in Manhattan. 

I help brand clients, internal teams, agencies and entrepreneurs tackle challenges and achieve break-throughs with a 360 discovery approach toward cultivating commercial success through big idea frameworks.

I work fluidly with teams, toward identifying upstream strategic recommendations and/or developing downstream creative solutions that align:

Commerce, Community + Culture

Whether the quest is foundational, as in positioning, or at the marketing campaign level, the resulting framework has lasting impact on: profitability, organic growth, cultural relevancy, expansion readiness.

Do more with less.

 

EXPERIENCE

Along my career arc, I’ve worked with corporate, retail, consumer goods, nonprofit clients and start up entrepreneurs in these sectors: financial services, technology, tele-health, consumer electronics, tourism, food & beverage, beauty, apparel, specialty retail, health & wellness, retail petroleum, education, special needs.

Clients include: Citibank, Bank of America, Comcast, Deloitte, Nasdaq, Verizon, Lenovo, Johnson & Johnson, Coca-Cola Company, Barneys, Anthropologie, American Girl, Estee Lauder, L’Oreal, Duane Reade, Dove Chocolates, Copec Oil & Moonshots in Education.

My most recent work has been supporting social-cultural innovation driven organizations.

 

Recent Projects

 

RECOMMENDATIONS

Ann has a keen sensibility for creating rich, meaningful consumer experiences that express the uniqueness of the brand promise plus resolve business goals. Her passion & creativity shine through in all of her work.
— Joe Bona, President Bona Design Lab
Ann is a natural born strategist driven to dig into all the messy inputs that matter to effectively capitalize on any available white space, & then able to bring that insight to life through any messaging form or channel.
— Ofir Isaac, Founder of PainGPS
Ann’s leadership & sensitivity to the uniqueness of our ExtraSpecialTeas culture, has been completely instrumental to its success. And her vision to connect us with TiestaTea at such an early stage has brought us incredible opportunities we simply never would have had otherwise.
— Cherri Sanes, Founder of ExtraSpecialTeas, Inc.
 
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