I am an experienced creative leader based in Manhattan.
Throughout my career I have purposely cultivated wide and deep from a curiosity and belief perspective that for-profit enterprise can be a fundamental change agent.
With depth of experience leading multi-discipline teams at agencies, startups, nonprofits and on the client side, I’ve learned that cultivating openness, authenticity, personal excellence and a shared vision is the best way forward. Working with many Fortune 500 clients and well-known brands, I’ve led break through creative on the global stage for Lippincott, CBX Worldwide, Gensler, Donovan/Green and Estee Lauder.
In the scope of these roles: insights, storytelling and design have always been primary toward shaping exceptional results from a thoughtfully defined problem statement, along with ‘How might we?’
My process includes analyzing myriad data sets to illuminate every angle, identifying needed research and merging diverse stakeholders through a design thinking or strategic foresight format to inspire blue sky possibilities and insights. I can also help bring dimension to existing strategies across 360 engagement platforms, through insight, narrative and design development, including creative assets that support personality-world building and consumer experiential.
In this way I am equipped to help develop the creative brief or guide its fulfillment, with natural fit roles including: brand strategist, co-creative strategist, creative director, CX/integrated marketing director or client thought partner.