I AM A CREATIVE LEADER BASED IN NEW YORK CITY.
Thirty-two years here is a dream perpetually coming true. Immersed in a context of mercurial cultural shifts, whether high-low, east-west, young-old or analytic-artistic, NYC is one of the greatest ‘insights-inducing mosh pits’ ever imagined, and continues to reveal so much about our profound-populist humanity.
As an experienced brand builder and emerging foresight strategist I have purposely cultivated wide and deep from a curiosity and belief perspective that for-profit enterprise can be a fundamental, societal change agent.
With depth of experience leading cross-functional teams at agencies, startups, nonprofits and on the client side, I’ve learned that cultivating openness, personal excellence and a shared vision are success essentials. Learning from the best at Lippincott, CBX Worldwide, Gensler and Estee Lauder, I’ve led break through strategy and creative on the global stage, for many Fortune 500 clients and well-known brands.
Assembling the most relevant people, formulating the optimal questions, considering all the informants plus storytelling and design have always been primary toward shaping exceptional results -along with embracing all the ambiguity, authenticity and abundance of both opportunities and challenges.
Seeking to enrich and inspire, as much I want to be enriched and inspired -excited to - to create generative scenarios and win-win outcomes as part of that cycle.
I provide consulting and support for companies, large and small –from nurturing start-ups, to hands-on support of in-house corporate or agency marketing teams. If that sounds good, reach out. and let’s chat. n this way I am equipped to help develop the creative brief or guide its fulfillment, with natural fit roles including: brand strategist, co-creative strategist, creative director, content strategist/creator, CX/integrated marketing director or client thought partner. learning labs